Martech Big agencies and start-ups are scrambling to develop data-driven marketing technology 7 December 2021 Moore Global 0 comments Not so long ago marketing was all about the Mad Men of Madison Avenue; Don Draper slugging back three whiskies before 10am then making a barnstorming pitch to out-of-town bosses who were in awe of his talent to spin a killer catchphrase. Read more
Big agencies and start-ups are scrambling to develop data-driven marketing technology 7 December 2021 Moore Global 0 comments Not so long ago marketing was all about the Mad Men of Madison Avenue; Don Draper slugging back three whiskies before 10am then making a barnstorming pitch to out-of-town bosses who were in awe of his talent to spin a killer catchphrase. Read more